Booming resale market for cards featuring Pikachu in style of Van Gogh’s Self-Portrait With Grey Felt Hat

They are more commonly associated with pop concerts or football matches than art exhibitions. But rows of ticket touts have become a familiar sight outside the Van Gogh Museum in Amsterdam in recent weeks as they seek to get their hands on a limited edition Pokémon card.

There was so much interest in the card, which was being offered as part of an exhibition of modern art by Pokémon artists inspired by Van Gogh’s links to Japanese culture, that the museum has clamped down.